Company
The AI copy copilot for the Philippine market.
We help marketers and entrepreneurs write, score, and convert — without juggling five tools.
Our story
Why we built it
Most teams guess at their copy. We built scoring so the guesswork has a number on it — Clarity, Specificity, CTA strength, Persuasion, and Trust.
FunnelFoundry started from a simple frustration: marketers in the Philippines were juggling several tools and still shipping copy that didn't convert. We wanted one AI copy copilot — a platform that writes, scores, and rewrites.
We ship in the open. Product launches, learnings, and what's next go on the blog, so you can watch the platform grow with you.
4
modules in one platform
5
scoring factors per draft
10
copy formats supported
PHP
pricing for the Philippine market
How we built it
Planned, then made — in that order
The build order was a choice. Release dates are real; the reasoning reflects how we work.
- The ideaPlan
It started with a question
What actually makes copy convert? We answered it with one rubric — Clarity, Specificity, CTA strength, Persuasion, Trust — before a line of product code existed.
- Jun 8, 2026Made
The scorer came first
The first thing to ship was the analysis engine: paste a draft, read the breakdown, see what's weak. Everything else depends on that.
- Jun 8, 2026Made
Voice shipped beside it
Brand voice profiles landed with the scorer, so a rewrite lands in your tone, not a template.
- Jun 14, 2026Made
We closed the loop with email
Copy converts, but only if someone replies. That's why the connected inbox came next — threads linked to contacts and deals.
- Jun 18, 2026Made
Then we added the fuel
Verified leads were last, on purpose: you need copy that converts and a way to reply before you need more names.
- On the roadmapPlan
We keep planning from what's missing
What's next is shaped by how teams actually use it — deeper rewrites, a deal pipeline, more integrations.
Values
What we believe
Clear beats clever
Benefit-led copy wins. Jargon loses.
Small teams, big tools
Philippine SMBs deserve the same power as any enterprise.
Built in the open
We ship fast and publish what we learn.
Peso-first
Pricing and positioning built for the Philippine market.
See the copilot in action.
Score a draft, read the breakdown, and rewrite to your voice.